City Guide: Colourful Amsterdam

amsterdam blue shutters bicycle



Welcome to Amsterdam!

I’ve been going on about Amsterdam for what feels like forever (well, it was last year!) I first posed by the canals in December, then down the pretty residential streets last week but now I can tell you all about what I got up to in between!

I love a good hipster cafe and indie design shop, but sometimes when I’m looking into a new city, it’s had to find a guide with these sorts of placesin. I hope this colourful will do the ‘research before you take off’ job for you. Scroll on down to find my fave cafes, burger joints (obviously), unique boutiques and cool hotels!

I’ve started with the hotels I stayed at as they will be your central starting point. Then, i’ve picked my favourite places by area. Take a day or a half day exploring each of the districts. Getting lost is part of the fun so follow your nose!

Off somewhere else in Europe? See all my guides and advice.

 Take a look at my travel category ›


Central Amsterdam

amsterdam stickers and flags


hotel V breakfast table amsterdam

hotel v cool place to stay in amsterdam

mirror as menu


Amsterdam Hotels

We stayed in two hotels on our break, Hotel V Nesplein (my personal fave, see photos above) and The Albus Hotel (for a more swanky, modern vibe.) The rooms in Hotel V were large, fun and unique with huge framed mirrors and tree trunk side tables. Breakfast is served by the dish like for dinner and my pancakes went down a treat. Both hotels were located very centrally and a tram/20 min walk from the station. They were both perfect locations to wander around any of the districts. Just grab a bike, tram or use your feet!


stach amsterdam



If I lived in Amsterdam, it’s likely that you’d catch me getting my lunch from Stach Food. A cornershop style convenience shop that blows Pret out of the water, it boasts nutritious lunches that change seasonally and the cutest locally packaged chocolate as well as indie brand treats. Have a chat with the staff, they’re all super friendly and happy to help!


anna and nina shop amsterdam

anna + nina amsterdam

inside anna + nina amsterdam

gold star shape lamp in amsterdam


Anna + Nina

Opposite the Nieuwe Hoogstraat branch of Stach sits Anna + Nina. When the girls and I planned our trip to Amsterdam, we created a google doc to paste in places we wanted to visit. It’s no coincidence that we all noted down Anna + Nina, it’s a girls interior heaven! From pastel striped plates to cute notebooks via dainty jewels, get one of the two stores down on your list!


amsterdam red mini car

amsterdam lunch cafe paper planes salad

amsterdam paper planes roses in glass bottles


Paper Planes

Paper Planes cafe was another one of those ‘on our list’ places and it’s location was perfect for our stay at Hotel V (see below!) It was the perfect place for our first meal, not only did we tuck into delicious salads but we even made friends with local food bloggers who were sitting at the long communal wooden bench by the window. Come here to work with your laptop and watch the world go by.


wooden bike droog amsterdam

cafe droog amsterdam

cool design shop droog amsterdam



If you’re into bold colours, graphic design and clean lines then Droog is for you. A hotel, events company and shop – there’s not much that Droog doesn’t do to shake up the Amsterdam design world. Working with different clients and makers, they put on exhibitions, talks, collaborations and other events. Pop in, grab a coffee and leave feeling sophisticated.


amsterdam sweet shop



If it’s Wednesday then you’re in for a treat for sweet shop PapaBubble show you just how they make their cute and colourful treats. From mini rock candies to lollypops, watch them spin their sugar magic inside their little shop or get involved yourself!


cafe bern cheese fondue in amsterdam

cafe bern amsterdam

best fondue in amsterdam

drinking red wine in cafe bern



Cafe Bern

It was our first night and we couldn’t work out where we wanted to eat. After checking the Amsterdam foodie blogs (there are some great ones like Story 154) and Tripadvisor we decided that cheese was the only way. Cafe Bern may be an hommage to Switzerland but we didn’t mind, it had all the spirit of Amsterdam. Grab a caraffe of red wine at the bar, chat to the cute waiter, have a giggle and tuck into their secret fondue blend with beef that you cook yourself in garlic butter. You may suffer a tad afterwards but a walk around the canal paths afterwards will sort you right out!



The 9 Streets District (West)




If you’re looking for indie boutiques, head to 9 streets. There are far too many cute places to mention so just meander in and out of each street (being sure to stop at the the cafe below for lunch!) and pop in to wherever takes your fancy! P.s our phone GPS was essentials when navigating these streets! They may all go in straight lines, but the canals are concentric so you actually don’t always know where you are geographically. Make sure you all know where you are if your group is splitting up and invest in internet, it’s worth it, if only just for Instagram!


ree7 amsterdam fresh mint tea

amsterdam magazines on exposed brick wall ree7



The girls and I popped straight into Ree7, a cute looking cafe in the 9 streets district and we didn’t regret it! Amsterdam gets pretty nippy in winter so running in and ordering a crispy chicken sandwich with a fresh mint tea really hit the spot. The trailing plants, cute tables and mezzanine floor add to the hip vibe.


East Amsterdam

Brouwerij 't IJ brewery amsterdam

amsterdam brewery tasting samples

windmill brewery amsterdam Brouwerij 't IJ



Brouwerij ‘t IJ

There was only one reason for heading east for me: The famous brewery in a windmill! My housemate told me about Brouwerij’t IJ, the original site of the 1985 brewery, and I made it my mission to give their tasting tray of Amsterdam brewed beers a go. Well… the 9% offering really hit the spot! I’ve heard this is a great visit in summer, though it is packed. Clear your afternoon, head there with mates and have a jolly good time.


De Pijp (South)

all the luck in the world amsterdam

all the luck in the world amsterdam knitted lampshades

amsterdam colourful cool shop


All The Luck in the World

It’s worth spending a day in De Pijp for all the cute boutiques and eateries. It’s pretty much a case of wander down a cute looking street and pop into anywhere that takes your fancy. My fancy was taken by All the luck in the world. Everything looked straight from Pinterest. The visual merchandising was exquisite. Just, let me buy everything.


blond amsterdam french cheese plate

amsterdam colourful eggcups blond



Come out of All the luck in the world and go opposite into this Amsterdam institution. It’s pretty much 80% pink (check out the toilet!) so you can’t miss it. Two blonde friends started the brand 13 years ago, first creating their own cutely illustrated versions of delft ceramics. It’s since grown massively into seasonal ceramics collections as well as fabrics and stationery. We met a Blond self-confessed obsessive adding to her vast collection, it’s all too kitsch to miss!


amsterdam juice bar turquoise bike hipster cafe

hutspot shop amsterdam

amsterdam hutspot cafe late de pijp



The hipster in me couldn’t wait to order it’s latte in Hutspot. Another hip creative all-encompassing sort of hang out, Hutspot is primarily a masculine clothing and interiors boutique for an ‘urbanized lifestyle’ but it also hosts an indie barbers, super-cool work space (think cub scouts style tents and long wooden tables with dried plants hanging from the ceiling) cafe (with gooood coffee) and workshop space. It’s another co-working, bring-your-macbook kind of place that Amsterdam does so well.


geflipt amsterdam cool young burgers

amsterdam blue cheese burgers geflipt




A ShinyThoughts city guide wouldn’t be complete without a mention of a burger joint! Lucky for us, there are loads of hip new burger places popping up in Amsterdam. In De Pijp alone there were at least 3 (The Butcher is popular one) but the green exterior and a recommendation on Instagram was what lured us into Geflipt. (It’s also opposite Hutspot!) Our waitress was the cutest thing since sliced bread and our burgers were the best thing since sliced bread. The ‘Blue’ was served in a novel fashion, the chips were perfectly condiment-tossed and the clipboard menus made for good ‘gram. We were happy.


amsterdam colourful red bike

amsterdam gouda cheese market


De Pijp Markets

You’ve got to get yourself some Gouda if you’re going to Amsterdam. It’s just the rules. I’m all about the cheese, as is my housemate Kristabel so between us we came back with 5 varieties. Yes the above stand shows just how many types of the Netherlandish legend you can pick up. There’s probably more. Amble around the food stalls in De Pijp and get all the tasting samples you can. Warning: remember you do have to stop tasting at some point, it’s just polite but I know, it is hard.


amsterdam canals


Ready for your trip? Fly to Amsterdam from hundreds of airports with KLM Airlines. Thank you KLM for helping us with our #FiveFlyKLM mission!

Other travel posts ›


Liked this post? You'll love these:
  • Agoprime February 5, 2015 at 10:53 AM


  • Synne February 4, 2015 at 3:42 PM

    What a colourful and inspiring guide to a colourful and inspiring city! I would love to go back some day. My boyfriend is actually visiting Amsterdam this spring, and I’ll make sure to share some of these tips with him. Thanks for easing my wanderlust a little! All the best from Oslo!

    • Lulu February 12, 2015 at 9:13 PM

      Ah thank you Synne! Hej from London! If you’re coming as a couple then definitely do Columba Road Flower Market and then maybe pop up to Hawkhurst for tea. Aw you’ll have the lovliest time! <3

  • Cindy | pee into the wind February 1, 2015 at 6:17 AM

    Amsterdam looks so amazing! Gorgeous photos, I wish I could travel there too!

  • Emmie January 30, 2015 at 7:08 PM

    OH WOW!
    I really really want to go to Amsterdam now!
    Amazing pictures too!


  • Hayley Appleford January 28, 2015 at 3:23 PM

    Thanks so much for sharing this post !
    I am visiting next weekend and I have taken a couple of ideas from your posts.

    Thanks again and I wish you a wonderful end to the week,


  • Uli January 27, 2015 at 11:52 AM

    Stunning photos! I wanna leave work right now and head over to this beautiful city. Those pictures made my day, thank you! x

  • Diane January 27, 2015 at 11:52 AM

    Awesome photos !

  • Tink Jayne January 27, 2015 at 12:00 AM

    I’m off to Amsterdam this weekend
    *jumps up and down in excitement*
    I’ve never been before, so I’m really looking forward to it, but even more so after reading this post and seeing these gorgeous photos. It looks so pretty.
    Thanks for sharing and for the recommendations
    x tink x

    • Polly January 27, 2015 at 12:01 PM

      This is so useful thank you!
      Literally scribbled all the places you’ve mentioned down as I’m going to A’Dam in March! xx

  • Nellie January 26, 2015 at 7:16 PM

    So many cool pictures! I wanna go to Amsterdam, like, right now!